Are you looking for hair colour that's kind to your strands?

This ammonia-free pick is for you!

Content Producer / April 30 2025

The product

You know that straight out of the salon feeling where your strands feel silky-soft and look undeniably fresh? Yep, it's one of the most confident-building moments. But, over time it ends up being followed by your strands feeling a little less healthy and strong. We've long-since accepted that's just the price to pay for a colour top-up. 

But what if it wasn't? Clairol have been hard at work to introduce a kind-on-the-wallet and even kinder on your strands formula that leaves your tresses looking fantastic but feeling even better. Introducing: Clairol ColourStrong. The ammonia-free formula has been enriched with AHAs through the entire colour-enhancing range to best benefit your stunning strands. 

So, how do you use the range? Well, step one includes priming your strands with a bond-reparative primer. Next is the continuous colour system that leaves your strands with an incredible tone. And then to finish off the easy-to-apply routine, give your tresses a little treat with the post-colour treatment that seals in the colour and boosts the nourishing, strand-strengthening benefits. And voilà, refreshed colour with none of the nasties. 

But we don't doubt you're waiting to hear what our members had to say about the nourishing range, so, let's get to the reviews...

The panel

BEAUTYcrew sent the Clairol ColourStrong to a panel of women aged 35 and over who were looking to refresh their strands with a ammonia-free formula.

The lowdown

The strand-strengthening benefits: It's pretty rare to find a hair dye that doesn't impact the health of your strands. But this Clairol colour actually does the opposite. Our members found that using the primer, colour and post-treatment made their strands feel healthy, soft and most importantly strong. 

The intense colour payoff: If you're looking to change up your look or even cover a few unwanted greys, an intense colour payoff is what you're after and it's exactly what our members got when they dyed their strands with the easy-to-use colour. 

The skin care-infused formula: If you've been seeing more and more brands including skin care ingredients in their formulas and wondering if it's a fad, we can confidently tell you it's not. The inclusion of the skin-nourishing ingredients is for the better, with this nourishing range including AHAs for a kind-to-scalp and strands treatment. 

The verdict

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From $14.99 (usually $30) at Chemist Warehouse

Clairol ColourStrong completely exceeded my expectations! From start to finish, the entire process was so easy. I really appreciated how simple the packaging was to open—no wrestling with scissors or making a mess. The included gloves were a perfect snug fit, which made the application smooth and mess-free. The colour went on evenly and left my hair feeling incredibly soft, nourished, and healthy-looking. I used extra light ash blonde. I love how vibrant and rich the results were. I’ll definitely be repurchasing!
Emma M.
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REVIEWCREW® MEMBER
This is absolutely fantastic. Everything comes in the box and the gloves fit great. It is so easy to use and apply. The instructions are simple and easy to read and it is very easy to apply. I was amazed at how great the colour was and that it really did match the colour on the box. My hair has come out looking and feeling so much better. It feels and looks really healthy and very soft and shiny. One of my friends said that I look a few years younger. With a few people commenting on how great the colour is and that it looks really good, even saying they are going to go out and buy the product and give it a try.
Sandra B.
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REVIEWCREW® MEMBER
I love that the Clairol ColourStong box dye is ammonia-free! It was gentle on my scalp and the scent is minimal. I was pleasantly surprised that my eyes didn’t water from any strong odours. The packaging looks modern and simple. The kit comes with a primer with AHA which you apply to your dry unwashed hair first and then, mix the colour cream and activator and apply, wait 30 mins and rinse and finally you apply a AHA bonding treatment which left my hair feeling soft and silky. The instructions are easy and clear. There is also a quality pair of gloves in the kit. My hair colour was visibly lighter and it covered my greys as it claimed. I recommend you try this product!
Jade P.
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REVIEWCREW® MEMBER

Want to hear more about the nourishing, colour-enhancing dye? Check out the Clairol ColourStrong reviews here.

The products for this Review Crew® trial have been provided by Clairol to Are Media and BEAUTYcrew for the purpose of trial and review by Review Crew® members.

*This combined average star rating for Clairol ColourStrong is based on a combined total of 20 reviews submitted and is correct as of 30/4/2025.

Main image credit: Are Media 

GET THE LOOK / what you'll need

Emma Allcock began her career in the world of fashion and beauty in 2015, interning for various PR fashion houses. Naturally her love for style soon extended to beauty, and Emma landed firmly in the beauty and wellness world thanks to an internship-turned-role at local Australian fragrance brand Maison Blanche. One thing that remained consistent whether unpacking accessories or creating social content? Her commitment to an always-perfect manicure. Luckily, she’s since turned her talents to helping her readers achieve the same, writing about all things beauty and wellness. Emma is now a Content Producer for BEAUTYcrew, with her words and recommendations also appearing across Girlfriend and beautyheaven. Emma loves the process of diving deep into the world of testing (and writing) about everything from haircare to fragrance. When she’s not slathering her skin in something new, she’s going for an early morning stroll to catch a stunning sunrise (coffee in hand, of course), because life’s all about that wellness balance after all.